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Things to do before launching the podcast

Like any backbreaking work, podcasting takes a lot more work than it looks from the outside. 

It’s not always about effortlessly recording fun conversations with friends or celebrities. Instead, creating just one episode involves more planning and organizing than you’d ever thought possible.

Before you launch your podcast, there are a few things required to do:

  • release a few episodes on launch day
  • plan your business strategy
  • plan your promotional strategy
  • hire a podcast manager if you don’t have time to manage all subtasks needed for smooth flow
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Podcast Launch

A successful podcast launch can lead to better rankings right at the beginning. Rankings are based on the number of subscriptions, downloads, reviews, and ratings collected in the short period of time following your podcast launch.

The second reason to plan and promote a podcast launch is that it will keep you consistently expanding your podcast fanbase.

Are you ready for a successful podcast launch strategy?

Here is what you should work on:

  1. understand how rankings work
  2. decide how often you should release episodes
  3. keep track of your stats
  4. create show notes
  5. create promotional social media content
  6. build an email list
  7. host a launch event
  8. follow launch day steps:
  • prepare audience about launch day
  • schedule launch day
  • double check everything
  • include links to: show notes, hosting platforms etc.

Get your podcast started!